Marketing is key to any business - however good and unique your product is - unless you can tell people about it and get the message out there - it's not going to sell! Here you will find useful information that will help your marketing activity.
Wednesday, 9 September 2009
Direct Marketing Tip
Use HOTLINE lists. If you can get a list of people who have responded to offers in the last 3 to 6 months, it's definitely worth the additional cost. Satisfied recent buyers are strong candidates to buy by mail or email again.
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